Most of us in marketing/design/communications have been the culprit of at least one epic typo blunder in their career. Usually it’s the result of rushing to complete a project or simply not being able to actually “see it” anymore because you’ve been working on it for a hundred hours already. Two of our favorite typo stories include ones told to
Yesterday we received an email from a client who shared a link from a competitor’s site. Not only had the competitor plagiarized pages of content from our client’s website but the plagiarist was SO lazy they even kept in the name of our client in the content where a more thoughtful plagiarist would have substituted their own name.
By…making the conscious
We have a lot of clients coming to us with websites that need refreshing or a complete overhaul due to age/outdated functionality, neglect or lack of good content or design. One thing we run into a lot is a lack of knowledge on the clients part as to where their current site resides and who has the “keys” (or what
TBC is proud to announce our latest successful website launch for Barkfield Road – dog “barkery” and boutique. Located at www.barkfieldroad.com, the new site captures the fun, bright atmosphere of the store and it’s equally fun and charming owner, Carol Andersen. Featuring product descriptions and new product updates, an in-store event calendar and their very active Facebook feed, the site
The other night over dinner Trevor and I had a very spirited debate over exactly that question. The reason I tend focus my personal branding posts on women is because over the years, most of the people I’ve done personal branding and image consulting for have been women. And, in my experience, women tend to struggle with packaging up all
When people find you online, are they finding the correct contact information? Have you moved, changed numbers, or your business name in the past? Even if you haven’t you’d be surprised at the incorrect or even missing information in your online listings. The Brand Counselors are now certified Yext Partners and, as such, we can help you normalize all your
I am on a mission. If I hear of another woman over the age of 35 who has made the conscious decision to not learn or at least be aware of the changes in technology from smartphones to social media I am going to scream! These are the same women (ok there are men out there too but they’re
I began to think about how to measure someone’s digital aptitude. I often hear people over 35 saying, “oh I don’t know how to do that Tweety thing” or “how do I get the photo on my phone off of there?” I think there is a correlation between your Digital Quotient and your personal brand. Your resistance to using digital
I live in a world where a 9am appointment means 9am. Not 9:30 or 10am. Or my favorite, a total no show. But worse than being later or not showing is not communicating – no call, no text, no email, no Facebook message? Client, service provider, friend or family everyone has been on the receiving end of the late or
I like to say: “If you’re going develop a poor personal or business brand, at least earn it!” All kidding aside, have you ever found yourself in a situation where other people are affecting your brand? As a youngster that may have manifested when you played with Little Johnny who was known for being a bit of a trouble maker.