It all started the question that Linda posed: “What is the message of your brand?”   To which I ignorantly replied, “What do you mean?” After on-going dialog about what I wanted to do with my blog, Linda not only zeroed in on what I was trying to achieve, but she blew it up into more than I ever thought possible.  And it was Linda who developed the catch phrase, a feat I would never have achieved. 

With my message in mind, Linda guided me down the path of learning about marketing my brand through self-completed exercises; research; and soul searching.  Although she possesses the requisite tasks to do the work for developing brands; she believes that a person must develop their own brand because they will live it and breathe it, each and every day.  

With a powerful brand and catch phrase in hand, Linda then worked her magic to identify all of the different search engines; created log-ins for those different forums; and consistently used my same image and catch-phrase to ensure the intent of search-engine optimization.    And then she gave me the hand-off to take it and run.  But Linda didn’t stop there.  She believes that success follows accountability by continually reviewing my content and providing constructive feed-back every step of the way.